A partnership built on a love of Simpson’s quotes.
I grew skateboarding enamoured by the anti-establishment/No Rules/DIY mentality which carried through to the art and design used in everything from boards, to clothing and graffiti.
And as I got older, I became intrigued by companies and their ability to influence popular culture.
For me the ideals of skateboarding and business exist in advertising.
I like ideas, I like pushing boundaries.
I just wanna have fun and make some ads.
I fell into copywriting the same way most do. That being NFI.
Growing up, I knew I wanted to do something creative, I just didn’t know what that was.
I went to film school, graduated and started working as an editor in a production house. Cutting other people’s ads, I realised I wanted to make my own.
I found out about AWARD School from a friend, and here we are. Now I get to use my imagination for a living.
When I’m not making ads, I’m raising a toddler and a newborn, taking photos which you can find here, indulging the twilight years of my hockey career and explaining to people that copywriting has nothing to do with legal disputes.
Giving back to Adland.
We’ve tutored AWARD School twice.
In 2019 our student was crowned the National Winner, and we took out Top Tutors in Vic.
We’ve been judging ever since.
